Kevin Minne
  • Home
  • About Kevin
  • Services
    • Innovation Consulting
    • Selling Labor to the Workforce trailer
    • Innovation Game Changer & the Habit Link trailer
    • Market War, Competition or Conflict?
    • Keynote Speaker
    • Seminars & Workshops
    • Innovation Team Tips
  • Testimonials
    • Workshop testimonials
  • Blog
  • Contact

Innovation for Money

5/16/2014

0 Comments

 
Picture
The goal of innovation and innovative thinking is of course to make money.  The deep empathetic study of the product users’ needs is certainly to provide a worthwhile and possibly world changing solution to their problems but only if it can be done at a profit.  All the ideation, collaboration and utilization of cross functional teams must be resulting in a cost savings or a profit making.  Better ideas and solutions are a vital part of the long term sustainability of a business if it doesn’t cost more than it produces.  The goal is to make money!  In Jack Welches book “Winning” he makes it crystal clear that making money is very simply the reason for being in business.  If you can make money you can do a lot of great things for mankind but if not you become a drag on society.  Making money is what your guiding light for innovation should be.  Thomas Edison didn’t invent the light bulb to display it in a museum and Steve Jobs and Bill Gates were not creating innovative products to stay in the garage, they did it to make money and then to maybe get a shot at changing the world.  The best idea in the world is destined to die an obscure death if it cannot be made economically feasible.  Understanding how your efforts in any job you perform affect the profit picture of your company is so critical to being able to produce real value.  If all you are doing is performing work to accomplish some arbitrary goal set by someone in upper management or if you are doing it as a business owner because that is the measurement the industry uses and you don’t understand how it really affects the profitability of the business then it is time to learn or abandon.  There are many who would argue that most workers don’t need to understand how their job affects the profitability of the business but is that the truth or is it just hard to measure the effect of that knowledge?  True profit doesn’t come from selling one job but from establishing a track record of adding real value to the customer consistently over time.  Sometimes it might be easy to get a little too caught up in the mechanics of innovating and lose sight of the reason you are doing it.  To Make Money!


0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

      Join Kevin's Blog list.

    Submit

    Archives

    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    July 2013

    Categories

    All
    Business Habits
    Change & Innovation
    Energy Funding
    Innovation
    Innovation Launch
    Marketing
    Measuring & Rewards
    People Innovation
    Process Innovation
    Product Innovation
    Profit Innovation
    Strategy Innovation
    Thinking Skills


    RSS Feed

    Join Kevin's Email List

Submit
Picture

Coming Soon!  Kevin's New Book: "The Quest For Innovation".

Picture
Building blocks for uncovering the hidden opportunities for  business growth and performance.  
  • If you ever wanted more than the daily work routine out of your job or business.  
  • If you have had a measure of success but still feel like you are falling behind personally, professionally or financially. 
  • If you ever wanted to push your business or profession to new levels of significance.
Then this book will provide tools to unlock the hidden explorer in you so you can discover and conquer new worlds of opportunity.


Website Design by Infront Webworks
Website by Infront Webworks
Photos used under Creative Commons from PhoenixREGuy, Karin paz, The National Guard, Masa Sakano, Charles & Hudson, susivinh, www.audio-luci-store.it, koka_sexton, kencf0618, TechStage, Regionaal Archief Alkmaar, Dr. Propaganda, FolsomNatural, BioPartner, Claire Backhouse, maximeraphael, rkelland, lwpkommunikacio, Armchair Aviator, Dell's Official Flickr Page, cliff1066™, Celestine Chua, drmama, Kyle Taylor, Dream It. Do It., gerrybuckel, torbakhopper, photosbyChloeMuro, Adrian Fallace Design & Photography, Mozilla India, C. VanHook Images (vanhookc), ** RCB **, vhines200, hardcorekancil, bangkoi, visualpun.ch, Lara Cores, wetwebwork, snigl3t, Gunnshots, symphony of love, jurvetson, Meathead Movers, Kitmondo.com, permanently scatterbrained, wackybadger, artispu, |M| Фотомистецтво, One Way Stock, Bill David Brooks, Vu's Photostream, Scootie, out of ideas, Marc_Smith, _rickola, pppspics, vxla, timsackton, Furryscaly, Tekniska museet, mliu92, Alameda County Community Food Bank, Gustavo Devito, New Deal Lions Sports and then some, nickmix011, fostercriff, army.arch, .thana✌, irina slutsky, jennie-o, paulswansen, PhoenixREGuy, Orange County Archives, @sage_solar, Abode of Chaos, CommScope, Mario Behling, michael.heiss, COR_Wheels, dcysurfer / Dave Young, Nanagyei, Celestine Chua, Filter Collective, wobble-san, justin.x.hunter, pedrosek, faul, DonkeyHotey, markomni, vancouverfilmschool, edmondson photo, philwirks, Cait_Stewart, @wewon31 #365, pburka, tedeytan, Taylor.McBride™, wwarby, symphony of love, rvcroffi, Hello Turkey Toe, matsuyuki, Robert Scoble, JeepersMedia, andyarthur, watts_photos, Gerry Dincher, faul, ST33VO, ChristophLacroix, Tim Evanson, JessicaSarahS, EvelynGiggles, JohnWCoke, c_ambler, ▓▒░ TORLEY ░▒▓, Fauxlaroid, Graffio!, woodleywonderworks, NiePhotography, Andy Hay, Photographing Travis, Neil T, a.drian, eflon, erika g., Naoki Ishii, JLaw45, Janitors, Dr.Farouk, Lee Cannon, Tony Webster, The Bay Area Bias, frankieleon, amsfrank, VFS Digital Design, Pistols Drawn, rolled_trousers, cambridgebayweather, Novafly